Business Transcription Guide: Optimizing Your Multimedia Content

How to Make the Most out of Business Transcription Services: Use Cases and Industries

There are different types of methods for transcribing audio or spoken speech into written text. Your choice will depend on the specifics of your company, industry, and preferences.

 Each type of transcription service has its own advantages and suitability for different scenarios. Here are 6 types of transcription methods you can apply to any business or industry:

• Verbatim Transcription – Word-for-word transcription with all the filler words, hesitations, and nonverbal expressions.
  Used in legal research and linguistic contexts where every detail matters.
• Edited Transcription – The transcribed text doesn’t have filler words, false starts, incorrect sentences, and the like. This type of transcription aims to have a concise and readable transcript.
  Used in business meetings, conference calls, and interviews.
• Intelligent transcription: Combines both methods. While it may have elements used in everyday speech, like a laugh, it also tries not to add every single false start or stutter.
  Used in focus group interviews, market research, etc.
• Automated Transcription: Uses speech recognition software or artificial intelligence (AI) to automatically transcribe multimedia content. It is limited in accuracy, especially in cases of poor audio quality and advanced terminology.
• Manual Transcription: Done by human transcriptionists who listen to the audio and video files and manually transcribe them into written text. High accuracy and better transcription of nuances, accents, and context.
• Hybrid Transcription: Combines elements of automated and manual transcription methods. Firstly, automated speech recognition (ASR) software generates a draft transcript, and then a human transcriptionist edits it for accuracy and quality. 

There are more! To discover the types of transcription methods, their usage, and the process step by step, download our resource now. {{White Paper CTA}}

When deciding on the appropriate transcription type, factors such as the purpose of the transcription, the intended audience, the level of detail required, and the industry context should be taken into consideration. 

Shortly, here are some use cases for business transcription services:

• Meetings: Record every spoken word by participants to capture data and context. You can add time stamps for easy reference.
• Interviews and Focus Group Discussions: Transcribe audio and video files with precise labeling for each part and participant.
• Internal Multimedia Content for Communication, especially in human resources and corporate communication.
• Marketing: Transcripts and subtitles are vital for your global markets efforts, especially when adding keywords to improve SEO ranking on pages with multimedia content.
• Customer Service: Transcribe calls and meetings to address queries, resolve issues, and maintain positive customer relationships.
• External Communication: Transcribe important events such as press releases and media inquiries.

Now let’s have a look at different industries and how they make use of business transcription services:

• Legal: Accurate transcripts are often a legal requirement in court proceedings, mediation sessions, and similar legal contexts. These types of transcripts, of course, require skilled transcribers with knowledge of legal terminology and fast typing speeds.
• Healthcare: Healthcare service providers require transcriptions for patient interactions, clinical trials, webinars, seminars, and workshops. It helps with transparency and recording important data. 
• Media and Entertainment: Media companies rely on transcription for closed captions and subtitles in movies and other forms of entertainment. Transcribing audio and video files ensures accessibility and enhances the viewing experience for diverse audiences.
• Corporate and Business: Companies of all sizes and across various sectors may use transcription services for transcribing meetings, conference calls, presentations, training sessions, brainstorming sessions, and internal communications.
• Marketplaces and Platforms: Online marketplaces, eLearning platforms, and content creators often provide transcribed texts as a value-added feature for their users.

The Business Transcription Process and Being Smart in Your Decision {{Visually like a trajectory/road where each sentence is part of the journey. Alternatively, it could be climbing a mountain}}

• Choose the right business transcription company
• Provide clear instructions and context
• Use high audio quality or video recordings
• Securely submit or upload your audio or video
• Transcription process and turnaround time
• Quality control and proofreading
• Delivery options and file formats