Brand names and their design are the first things your audience sees. So, you want to be sure they are seeing what you want them to see. Even if you think your brand name is neutral enough to be …
Surveys are an essential part of reliable market research strategies. They collect data on the behaviors, needs, and opinions of your client base. What if you would like to expand on this client base and collect data on different …
With timelines growing shorter and budgets growing smaller, professional translation may sound like something of a luxury and you are considering cheaper alternatives to expanding into foreign markets. But before you risk compromising on quality and alienating your international …
Translation quality tops the list as the priority for more and more global businesses. However, they don’t want the timeframe or budget to be stretched too much. At the heart of maintaining quality and consistency as well as efficiency, …
The publishing industry is highly competitive, and if it has shown us anything the last decade, it’s that it is capable of adapting to different buying cultures. So how do you compete in a digital world that has prioritized targeted …
Machine Translation Post-Editing (MTPE) is an increasingly popular service. For the right content type it can save quite a bit of time and money. It combines the speed of a machine with the intuition of a human translator. That …
eLearning is undergoing a revolution. More and more people desire an online education which has caused the global demand to rise significantly.So, you have decided you need eLearning Localization services. But how much does eLearning Localization cost? Are there ways …
Games are designed to draw the gamer into a different world and immerse them into the journey as much as possible.So, if you want to expand into new markets, effective localization is crucial. But how much does video game …
So, you have developed a sound social media strategy in your source language, and now you are looking to expand. After all, social media remains a crucial marketing and expansion strategy for businesses to connect with prospective clients and new audiences.But …
The travel sector was hit hard by the pandemic1, and some brands are still trying to recover from the blow. But their current and post-pandemic success largely depends on how openly and clearly they communicate with their consumers.New research …
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